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Glossary entry

German term or phrase:

Streichsortiment

English translation:

non-sellers/deadwood

Added to glossary by Daniela Wolff
Oct 19, 2020 12:51
3 yrs ago
42 viewers *
German term

Streichsortiment

German to English Marketing Internet, e-Commerce Article about market placement of products on Amazon
Kernsortiment, Randsortiment, Streichsortiment. The sentence just lists these three terms. I have translated Kernsortiment as "core product range" and Randsortiment as "peripheral product range", but can't find any reference to Streichsortiment on any searches in dictionaries. The article is about product placement on the Amazon Marketplace.
Proposed translations (English)
3 +1 non-sellers/deadwood
2 +2 products/range to be discontinued
4 unpopular products

Discussion

Daniela Wolff (asker) Oct 19, 2020:
Thank you for all of your suggestions. I'm going to use "slow sellers".
Ramey Rieger (X) Oct 19, 2020:
non-sellers perhaps. As the assortments must be assessed first before they are discontinued.
Daniela Wolff (asker) Oct 19, 2020:
Ah, yes. Good thinking! Thank you.
Steffen Walter Oct 19, 2020:
For the time being, I'm thinking of ... ... discontinued products/products to be discontinued.
Daniela Wolff (asker) Oct 19, 2020:
"Mit Hilfe des Modells, wurde das Portfolio in drei Cluster aufgeteilt: Kernsortiment, Randsortiment, Streichsortiment"
Steffen Walter Oct 19, 2020:
Sentence Please provide more context, at the very least the complete sentence in which the terms are used.

Proposed translations

+1
58 mins
Selected

non-sellers/deadwood

With Steffen, regarding the lack of context. This might be an option. It really depends on if the products are already discontinued, are planned to be discontinued, or are simply being assessed according to their sales rates.
Peer comment(s):
agree Steffen Walter : Or "slow movers" - so many options depending on further context.
14 mins
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thank you!"
+2
18 mins

products/range to be discontinued

Or, even snappier, "discontinued range". This would be my tentative suggestion based on the limited available information.

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Note added at 30 mins (2020-10-19 13:21:41 GMT)
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According to your context, the three clusters/subranges would thus be core, peripheral/marginal, and discontinued.
Peer comment(s):
agree Alexander Schleber (X) : core / marginal / discontinued product ranges
34 mins
agree Ramey Rieger (X) : I agree, basically, although the timeframe plays a role in which term is most appropriate. Nice new photo Steffen. Inspiring :-)
42 mins
Thank you :-) / I agree with you regarding the time aspect - these could be non-sellers, slow movers or anything along those lines.
Something went wrong...
2 days 1 hr

unpopular products

products that are not as popular
Something went wrong...
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