Glossary entry

English term or phrase:

B2B marketing

Bosnian translation:

B2B marketing

Added to glossary by Kornelija Karalic
Sep 1, 2006 20:45
17 yrs ago
9 viewers *
English term

B2B marketing

English to Bosnian Marketing Marketing general
Industrial or B2B marketing must account for the long term contractual agreements that are typical in supply chain transactions.
Proposed translations (Bosnian)
5 +1 B2B marketing

Proposed translations

+1
1 hr
Selected

B2B marketing

Kornelija, ne znam kako u Bosni, ali kod nas u Hrvatskoj je ovako kao u donjem primjeru. Mislim da nećete pogriješiti ako to primijenite:

"-Segmentacija poslovnih tržišta (B2B - Business To Business) se može obaviti pomoću istih varijabli koje se upotrebljavaju u segmentaciji tržišta krajnjih potrošača (B2C). "

http://www.poslovniforum.hr/tp/marketing.asp

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Note added at 18 hrs (2006-09-02 15:01:37 GMT)
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a evo i iz stručne literature (Ekonomski fakultet u Zagrebu):

" Vugrinec-Hitrec. V.: 'B2B Marketing - Marketing poslovnih tržišta', materijal za pripremu ispita iz kolegija Institucijski marketing, Ekonomski fakultet-Zagreb, srpanj 2002. "
http://efzg.globalnet.hr/default.aspx?id=1113
Peer comment(s):

agree Jelena Bubalo
19 mins
hvala :-)
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Hvala puno."
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