12/10...the name itself (a reference to their anniversary date, bless)

num·bers game
nounderogatory
noun: numbers game; plural noun: numbers games

the use or manipulation of statistics or figures, especially in support of an argument.
"legislators were today playing the numbers game as the vote drew closer"
North American
an illegal lottery based on the occurrence of unpredictable numbers in the results of races, etc.
plural noun: the numbers

a numbers game
a situation in which the most important factor is how many of a particular thing there are, especially when you disapprove of this:
To me, business is more than just a numbers game.

a situation in which decisions are based on points or numbers, not on other qualities that may be more important
Synonyms and related words
Numbers and types of number:Arabic numeral, arithmetic progression, base...
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2
a lottery, especially one organized illegally
Synonyms and related words
Gambling games and places where gambling takes place:bingo, bingo, casino...